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CONTENT marketing round-up

Top news stories you need to read now.

Write Better Blog Headlines & Titles Using Data-Driven Strategies [Infographic]

Think about the last blog post you published on your blog — did you put a lot of thought into writing the title? Don’t worry if you didn’t, as it’s one of the most over looked elements of a post.

Forward 2019: 4 Key Takeaways for Content Marketing Innovation

We’re all better together. That was the fitting theme of Forward 2019, the spirited brand storytelling conference put on by Skyword and TrackMaven, who merged late last year to become a single content marketing powerhouse.

Collin Colburn on the State of SEO in Digital Marketing ROI

We tend to think of measuring ROI in terms of conversions, but Forrester's Collin Colburn offers up a different model for understanding SEO's business impact.

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Learn How to Effectively Scale Your Content Marketing

When you’re scoping out your competitor’s sites, it’s easy to see who’s put the time and effort into content marketing and who’s let it slip by the wayside. Sites with strong content marketing have lively blog posts, eye-catching graphics, and videos that create a cohesive message about the company.

How To Measure The Success Of Content Marketing Through Web Analytics

If you have devised a list of techniques to promote your content, you must be eager to learn its success rate. Luckily this can easily be measured by using web analytics software. Now, let us explain to you what is web analytics, it is the method of monitoring a website to understand the customer behavior and the ways they interact with the site so that you can improve their experience and increase sales.

Content Marketing Software Market to Witness Considerable Upsurge During 2018-2025

Content marketing software enables marketing professionals with various content related tasks such as creation, publishing, distribution, tracking and sourcing during a marketing campaign. The content marketing software aids in attracting new customers, generate leads and expand their customer base.

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