Creating new content is time-consuming. It requires planning, research, writing, proofing and more. Without it though, brands risk losing engagement, awareness, revenue and retention. Being able to repurpose static content into visual, interactive, animated formats will save you tons of time.
Pop-ups can be very effective, especially if you use them well and implement the very best practices.
We get asked a lot about how quizzes are used for b2b. There are literally tons of ways marketers are taking advantage of quizzes for marketing.
Brands of all sizes turn to social media platforms to boost brand engagement. However, on their quest to forming rational and emotional connections with consumers, advertisers may be neglecting their own digital assets.
Optimizing every page of your site for sign ups and demo requests is crucial to staying relevant and competitive today.
We love increasing traffic, and it is definitely a good sign when it happens, but no matter how much traffic flows to your site, if you are not capturing the visitors’ info to convert, then it can be super frustrating, especially for B2B or eCommerce companies.
When visitors land on your website, you have a certain amount of time to present the most persuasive message possible to win a sale before they walk away.
Check out the latest news in content and digital marketing that you don’t want to miss.
UK Lingerie Company Triumph wanted to boost awareness for its Spring-Summer 2018 new product line through a fun, rotating cube teaser on the homepage. The cube featured images of the new items with a deep link to the product page for the shopper to learn more.
In less than one month, this women’s eCommerce boutique sold twice as much inventory on the items promoted with interactive content.