Cosmetics retailer Sephora scored the top rank for the third year in a row in Sailthru’s third annual Retail Personalization Index. The index ranks retail brands according to how well they use data to personalize and connect the customer experience across email, ecommerce sites and mobile apps.
The holiday season will quickly be among us. Have you started your preparations? If not, now is the time. Here are some quick ideas for maximizing your profits this
Chances are, you spend lots of time, money and energy attracting visitors to your eCommerce business, which is the first step to growth, but it still does not necessarily equate to increased conversions on your site. Super frustrating, right?
You know what actually can kill the buzz, a slow loading site! In this blog, we will explain precisely, why time is of the essence when it comes to website loading times, and discuss a few ways you can enhance your site speed. Let’s begin.
Improve your B2B Content Strategy with these Tips from Top B2B Marketers.
Straight from you . . . Here are the top content marketing questions being asked this week.
Adding a chatbot to your site is a great way to increase conversions, no matter what your KPI is.
Skip logic is a powerful feature that changes the next page a respondent see based on how they answered the current question. In short, it is when the quiz maker changes the course that respondents can take in an answer-based survey.
A big problem for B2B marketers today is creating content that is engaging to many people yet personalized enough to address the most relevant prospects. Due to the nature of many B2B services and products, it can be difficult to come up with creative ideas to attract, engage and retain more users. Let’s be honest, no …
Creating new content is time-consuming. It requires planning, research, writing, proofing and more. Without it though, brands risk losing engagement, awareness, revenue and retention. Being able to repurpose static content into visual, interactive, animated formats will save you tons of time.